Justin Hakuta is an American businessman and entrepreneur, born on October 18, 1981, in Los Angeles, California. He is the son of Ken Hakuta, a well-known inventor and television personality, and Marilou Cantiller. Of mixed Filipino and Japanese heritage, Hakuta grew up alongside his two siblings, Aki and Kenzo.
He attended Sidwell Friends School in Washington, D.C., graduating in 2000. In 2002, he participated in an academic exchange at Tecnológico de Monterrey in Mexico before pursuing higher education at Carnegie Mellon University, where he earned a Bachelor of Science in Decision Science. He later obtained an MBA from Harvard Business School.
Hakuta has built a diversified career with a focus on health and wellness entrepreneurship. Early in his career, he founded YogaStart, a company aimed at connecting people with affordable yoga and wellness services. He also gained experience working with mission-driven companies such as Honest Tea, Patagonia, and Seventh Generation, known for their commitment to sustainability and ethical business practices.
Currently, Justin Hakuta serves as Vice President of Product at GoodRx, a platform that helps consumers find affordable prescription medications. In addition to his work at GoodRx, he has held product management roles at Cargomatic Inc., a logistics-tech company that connects shippers and carriers through a digital platform.
Hakuta gained public attention through his marriage to comedian Ali Wong, renowned for her Netflix stand-up specials such as Baby Cobra and Hard Knock Wife. The couple married on November 27, 2014. They welcomed their first daughter, Mari, in November 2015.
Hakuta and his family reside in Los Angeles, California. In their personal time, they enjoy reading and traveling. Despite being primarily known in business circles, Hakuta received additional media attention due to his marriage and eventual separation from Wong, though he has largely maintained a private, low-profile lifestyle.
